Sheerface Learning identity

Through discussion between one shoop and Sheerface Learning, we decided to break the company into four key areas - training, resources, research and support. We then came up with a strapline, which sums up the new, refocussed business in a very precise manner: "inspire, motivate and energise education". The resulting logo uses bright, yet corporate colours, and provides good stand out from their competitors.

As well as the umbrella brand 'Sheerface Learning', one shoop created a sub-brand for each of the four key business areas, which gives the company more flexibility within their new corporate branding.